so went the name of our conference - under the banner of ‘london in prague’, taking the innovation expertise of london on the road. this year we wanted more of a ‘workshop’ approach; a morning of insight from our invited speakers and then an afternoon of creative inspiration - using the 2.0 insights and generating ideas against the working brief of ‘water conservation’ in czech. even tho it was a big blue sky challenge, the teams did a great job applying the stimulus. we’re loading the ideas onto the site & 1 specific idea is being developed further to be launched. brilliant.

check out london in prague

ps points for counting how many times I say ‘inspiring’

so we were in Prague last week at a tremendous innovation conference put on by my friend and colleague Jaroslav Cir - thought I’d get blogging again around various observations. 1stly the coolest thing I came across was a Trabant parked up kerbside - clearly still in daily use. These cars became the defining symbol of the wall coming down between east and west Europe. And although they were a 2 stroke environmental nightmare, they were radically innovative for their time, made out of plastic composite - and if you believe wikipedia, the body is recycable by becoming fodder for pigs etc to eat…brilliant!

how very cool!